Ingredient Spotlight | Aloe Vera

ALOE-hamora! 🪄🔒 (that's Happy Potter speak for Unlock IYKYK) the magic of aloe, the superfood you didn't know you needed. (Shoutout to my fellow #PotterBlerds 😀)⁠ ⁠

When it comes to hair care, nature often holds the key to stunning locks, and one of its best-kept secrets is aloe vera juice. Renowned for its numerous health benefits, aloe vera isn't just for sunburn relief or skincare anymore—it's a powerhouse ingredient for promoting healthy hair. Let's delve into the science-backed reasons why incorporating aloe vera juice into your hair care routine might just be the game-changer your tresses needs. It's why you'll see aloe vera as a top ingredient in our Açaí + Aloe + Guava Moisturizing Hair Mask and our Cupuaçu + Kokum Cream. ❤️

1. Stimulates Hair Growth

At the root of every luscious mane is a healthy scalp, and aloe vera juice works wonders in this department. Studies have shown that aloe vera contains proteolytic enzymes, which repair dead skin cells on the scalp. This rejuvenation of the scalp promotes hair growth by providing a conducive environment for follicles to thrive [1].

2. Maintains Scalp Health

A key factor in achieving healthy hair is maintaining the optimal pH balance of the scalp. Research indicates that aloe vera possesses a natural pH level that is similar to that of the scalp. By applying aloe vera juice, you're helping to regulate this balance, thereby supporting overall scalp health [2].

3. Soothes Scalp Irritation

Dealing with scalp conditions like dandruff or itching can be both uncomfortable and frustrating. Luckily, aloe vera juice comes to the rescue with its anti-inflammatory properties. Studies have demonstrated that aloe vera effectively soothes irritated scalp conditions, providing relief from itching and reducing dandruff [3].

4. Hydrates and Moisturizes

Dry, brittle hair is often a result of inadequate moisture retention. Aloe vera juice acts as a natural moisturizer, penetrating the hair shaft to lock in hydration. This helps prevent dryness and promotes shiny, manageable hair [4].

5. Natural Conditioning

Say Bye Bye to chemical-laden conditioners! Aloe vera juice serves as a natural conditioner, leaving your hair sooo soft, smooth, and voluminous without the need for harsh additives. Its nourishing properties make it the perfect choice for folks seeking a gentler approach to hair care [5].

Incorporating aloe vera juice into your hair care routine is a simple yet effective way to achieve the healthy, vibrant hair you've always dreamed of. Whether you're looking to stimulate hair growth, soothe scalp irritation, or simply enhance the overall health of your mane, harnessing the power of aloe vera is a natural solution backed by science.


1. Hamman, J. H. (2008). Composition and applications of Aloe vera leaf gel. Molecules, 13(8), 1599–1616.
2. Surjushe, A., Vasani, R., & Saple, D. G. (2008). Aloe vera: A short review. Indian Journal of Dermatology, 53(4), 163–166.
3. Davis, R. H., & Maro, N. P. (1989). Aloe vera and gibberellin. Anti-inflammatory activity in diabetes. Journal of the American Podiatric Medical Association, 79(1), 24–26.
4. Choi, S., & Chung, M. H. (2003). A review on the relationship between Aloe vera components and their biologic effects. Seminars in Integrative Medicine, 1(1), 53–62.
5. Reuter, J., Jocher, A., Stump, J., & Grossjohann, B. (2008). Investigation of the anti-inflammatory potential of Aloe vera gel (97.5%) in the ultraviolet erythema test. Skin Pharmacology and Physiology, 21(2), 106–110.


Back to blog